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There's pressure for things to turn romantic quickly.

One benefit of online dating is that you know those on the site are single and looking, which reduces ambiguity.

Stanford University’s “How Couples Meet and Stay Together Survey” queried a nationally representative sample of adults to determine how and when they met their current romantic partner (Rosenfeld & Reuben, 2011). Less is more: Why online dating is so disappointing and how virtual dates can help. They can be quite sophisticated AND PATIENT in hooking unsuspecting victims, before trying to reel them in.

In my own analysis of this data, I examined the age at which survey respondents met their current partner and compared this to the age at which they became romantically involved, to get a rough sense of how long it took couples to go from first meeting to a romantic relationship. Paper presented at the meeting of the Society for Social and Personality and Psychology, Memphis, TN. Luckily, I learned to recognize them before falling prey, but sometimes it's difficult to know. Moreover, as in the world at large, there are A LOT of "players" online--people who are extremely dishonest.

This suggests that online dating sites don’t facilitate slowly finding love the way that we often do offline. As mentioned earlier, those who are introverted or shy may find online dating more palatable than other ways of looking for love. I've had more than a few claim to love physical fitness and healthy eating, only to confess upon meeting, at which point it becomes obvious, that they actually do neither.

But this can also lead you to pass up on potential dates because with all those options, you can't help but think, "There must be someone better out there." Online dating sites can thus foster an attitude in which potential mates are objectified like products on a store shelf, rather than people (Finkel et al., 2012). Online profiles are missing vital information you can only glean in person (Finkel et al., 2012), so it can be difficult to know if you’re really compatible with someone based solely on what they have shared on a dating site.

Research shows that people spend their time on dating sites searching criteria such as income and education, and physical attributes like height and body type, when what they need is information about the actual experience of interacting with and getting to know the person on the other end of the profile (Frost et al., 2008).

In addition, when we read vague information about someone, we mentally fill in the blanks with specific details that may be incorrect (Norton & Frost, 2007).

For example, when you read in a man’s profile that he’s a movie buff, you might think that's something you have in common, but when you get to talking about movies on your date you realize that you’re a foreign film aficionado, while he’s obsessed with horror flicks.

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